Technical Sales Manager

Job Responsibilities :

• Develop and execute technical marketing strategies to promote products and solutions.
• Develop and execute technical marketing strategies to promote products and solutions.
• Work closely with engineering, product management, and sales teams to create compelling technical content.
• Create and manage technical documentation, white papers, case studies, and product presentations.
• Develop and deliver webinars, product demos, and technical training sessions.
• Conduct market research to understand customer needs, industry trends, and competitive landscape.
• Collaborate with the digital marketing team to create SEO-optimized technical content (e.g., blogs, website copy, and social media).
• Assist in developing sales enablement tools, including product brochures, FAQs, and comparison guides.
• Analyze marketing performance metrics to measure campaign effectiveness and optimize strategies.
• Act as a technical evangelist, representing the company at industry events, conferences, and trade shows.

Requirements : 

• Bachelors degree in Electronics Engineering.
• 6-10+ years of experience working with DRDO, ISRO, BEL, HAL in technical development, product marketing and Customer requirement understanding.
• Strong understanding of Aerospace and Defence technology, FPGA, software and hardware products.
• Excellent written and verbal communication skills with the ability to translate complex technical concepts into clear, customer-friendly messaging.
• Experience with video marketing, webinars, and technical training materials is a plus.
• Ability to work collaboratively in a fast-paced, cross-functional environment.